JADA Extend East Fife Partnership for a Third Season

JADA Extend East Fife Partnership for a Third Season

East Fife FC are delighted to announce an extension of our partnership with JADA, continuing a relationship which now enters its third season.

JADA will once again have a prominent presence with the Club, featuring on the front of our Away Kit B for the season ahead, as well as continuing their sponsorship of our matchball plinth at Bayview.

The partnership has continued to grow since JADA first joined the East Fife family. Their first season saw the charity’s logo feature on the back of our popular Argentina-inspired away shirt, before stepping up to become the main sponsor on the front of last season’s away kit alongside their matchball plinth sponsorship.

Founded in 2023, JADA was established in memory of Jordan Crombie, who sadly passed away at just 28 years old from complications related to Addison’s Disease in July 2022. Jordan’s family and friends established the charity to raise awareness of the condition, support those diagnosed with Addison’s Disease and provide assistance to their families.

For JADA, the partnership with East Fife is about much more than having their name on a football shirt, with the exposure helping them start conversations and increase awareness of Addison’s Disease throughout our community and beyond.

“We are delighted to continue our partnership with East Fife for a third year. Being a main sponsor provides fantastic exposure for our small charity and helps us continue our mission of raising awareness of Addison’s Disease. Last season, we saw first-hand the impact of the partnership, with Jordan’s name proudly displayed on the kit. East Fife fans wore the shirt with pride, and many took the time to ask about Addison’s Disease, helping us spread awareness, which is at the heart of everything we do at JADA. We are incredibly grateful to East Fife and their supporters for helping us share this important message.”

“We are delighted to continue our partnership with East Fife for a third year. Being a main sponsor provides fantastic exposure for our small charity and helps us continue our mission of raising awareness of Addison’s Disease. Last season, we saw first-hand the impact of the partnership, with Jordan’s name proudly displayed on the kit. East Fife fans wore the shirt with pride, and many took the time to ask about Addison’s Disease, helping us spread awareness, which is at the heart of everything we do at JADA. We are incredibly grateful to East Fife and their supporters for helping us share this important message.”

Everyone at East Fife FC would like to thank Jay and everyone involved with JADA for their continued support of the Club.

We are proud to play our part in helping JADA raise awareness of Addison’s Disease and look forward to continuing this important partnership throughout the season ahead.

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